If you’ve got a regular email marketing newsletter you deliver to your customers, chances are you might be trying to sell something — and that’s ok. But a strictly salesy newsletter doesn’t make for the most riveting read, and it could drive customers to unsubscribe. Keep them engaged and buying with content that supports your sales messages.… Continue Reading How salesy should your newsletter be?
It goes without saying that using data to think about your customers has become inescapable in today’s ever-changing landscape. But even with the sheer amount of data available to us today, retailers are still facing the same core challenges they did a decade ago: Acquisition of new customers and retention of existing customers. The most… Continue Reading Unlocking Data to Boost Customer Acquisition Efforts, Part I
What’s the difference between WordPress and Blogger and which one should I use to start a blog in 2018? Both are useful for beginners but there are some key differences. This comparison will help you choose the best platform for your blog. The post Blogger Vs WordPress appeared first on HowToMakeMyBlog. Powered by WPeMatico
I regularly get asked by new bloggers for blogging ‘rules’ or ‘blueprints’ for building a successful blog. What platform and tools should I use? How long should the posts be? Should I have comments switched on or off? What kind of opt-in should I use? In this short video I share my reaction to this… Continue Reading The RULES of Blogging
SaaS startup marketing is difficult. The major problem most SaaS startups face is the marketing and the ability to carve a niche and find paying customers. These are my marketing lessons learned after doing marketing for a venture backed SaaS startup over the last three years. The post Ten Lessons From 1,000 Days Of SaaS… Continue Reading Ten Lessons From 1,000 Days Of SaaS Startup Marketing
Much has been said about the idea of niching down as an entrepreneur, but how important is it? And how niche do you need to go? What is niching down? Is your business niche enough to be successful today? Niche down for what?! We’re here to help you figure all of this out and get… Continue Reading How to Get Over The Fear of Niching Down (Niche Down For What!?)
Today’s post is a case study with Undercover Architect, Amelia Lee. Amelia attended the ProBlogger Evolve and Mastermind events in 2017, and adapted speaker Jadah Sellner’s 7-Day Challenge model to boost her own lead generation and course enrollments. Here’s how she did it. When I attended ProBlogger Evolve in 2017, I was specifically looking for guidance… Continue Reading Case Study: How to Run a 7-Day Challenge
Why Shiny Object Syndrome Can Be Good for Your Blog and Business Do you suffer from Shiny Object Syndrome? Are you easily distracted by something new – a tool, medium, tactic, or income stream? Whatever it is, it captivates and distracts you in the moment. And it can easily take over your day, week, or… Continue Reading 245: Why Shiny Object Syndrome Is Sometimes a Good Thing
In this guide I’m going to show you how to change fonts, colors and sizes in WordPress, both on an individual page or post level but also how to change the typography of your blog on a global level. All this can be done without you needing to know how to code and without any… Continue Reading How To Change The Font Type, Size And Color In WordPress
Do you lean more to the artistic or organizational side? Are you struggling to organize your creative ideas? Is it difficult for you to make time for ideas amongst all the organization and admin that you do? As entrepreneurs, there is a constant balancing act that takes place between these two poles. On one hand… Continue Reading Finding the Balance Between Being Creative and Getting Sh*t Done
Even if you haven’t launched your blog yet, you’ve probably come across the term ‘HTML’. You might know what it looks like. Or you might just have a hazy idea it has something to do with web pages – like I did when I started. My first experience with HTML was back in 2002, when… Continue Reading A Simple and Non-Scary Guide to HTML for Bloggers
How to Promote Your Blog Offline Today I’m tackling questions from listener, Julianna Barnaby about whether it’s important to spend time offline building your blog’s personal brand and reputation. The answer is simple. “Yes.” Offline promotion is worth it. Get creative, and get out and meet people. You may need to step out of your comfort… Continue Reading 244: How to Find More Traffic for Your Blog Offline
Brick and mortar is no longer a necessity for entrepreneurs. If you want to start a business, you just need a good idea, a computer, and internet access. You want to run a business from the comfort of your home or a beach or a chalet in the Alps? You can do it. Of course,… Continue Reading These Are The Easy Online Business Opportunities You’ve Been Looking For
Have you ever written a series of posts for your blog – a set of posts that are deliberately linked together? If you haven’t, I hope I can convince you to give it a try. Some bloggers feel writing a series of posts is more daunting than writing individual posts. But it’s often easier to come… Continue Reading How to Write a Series for Your Blog (and Why You’ll Want To)
Is it true that you need to spend money in order to make money? Are you waiting for cash flow to succeed in your business? How far does financial invest take your work? We are here to tell you that, although money is not going to hurt your business, spending it will not necessarily ensure… Continue Reading Do You Have To Spend Money To Make Money?