How To Pitch: Wired

Circulation: 870,000 Frequency: Monthly Background: Wired magazine launched in 1993, while HotWired, its online counterpart, came into the world in 1994. The website was eventually renamed, and in the 20+ years since, Wired has been delivering high-caliber technology-focused content to its audience. “Wired is a publication about change and transformation and the future,” says Andrea Valdez,…… Continue Reading How To Pitch: Wired

Entrepreneurial Doomsday Prepping: How to Protect Your Business for When Life Hits Hard (cuz it will!) (FS306)

How do we create necessary safety nets for our businesses? What happens when disaster strikes or you just need to take a holiday? What are the most important areas to cover? Every business will have its own unexpected ups and downs. Being prepared for these can mean the difference between staying alight and fizzling out,… Continue Reading Entrepreneurial Doomsday Prepping: How to Protect Your Business for When Life Hits Hard (cuz it will!) (FS306)

The Dos and Don’ts of Getting Started with Pinterest Advertising

In September 2018, Pinterest reported that 250 million people used the social platform every month, which is 25% more than the number of people who used Pinterest in September 2017. This year-over-year growth is astounding since Pinterest is a lot younger than other social platforms (launched in 2010).… The post The Dos and Don’ts of… Continue Reading The Dos and Don’ts of Getting Started with Pinterest Advertising

Celebrating agency excellence: our 2018 Partner of the Year

The Sprout agency team and I work with 1,000 agency partners and thousands of agency customers. These social media and digital marketing agencies offer best-in-class services and consulting to their clients, big and small. One in five provide full-service marketing to clients, and nearly 25% have a full-blown paid social media services offering to supplement… Continue Reading Celebrating agency excellence: our 2018 Partner of the Year

How to Be Disruptive and not Disrupted – Motivation for Tomorrow’s Innovators

As the fortune reads, “may you live in interesting times.” It’s both a blessing and a curse as interesting implies not only arousing curiosity or catching one’s attention, but also presenting challenging and enthralling opportunities and experiences. Well, we do live in interesting times and every day, I’m studying and living through new experiences and… Continue Reading How to Be Disruptive and not Disrupted – Motivation for Tomorrow’s Innovators