3 ways to double your email list and boost sales with email partnerships

Want an easy way to grow your email list and boost sales? Partner with non-competing businesses and organizations that share your customer base. When you partner with other business to promote one another’s email newsletters, products and services, you can: Earn instant trust. Their audience will trust them when they recommend you, and vice versa.… Continue Reading 3 ways to double your email list and boost sales with email partnerships

3 easy steps to your first email drip campaign (that sells on autopilot)

Email drip campaigns are good for small business. In fact, automated email series get 80 percent higher open rates and triple the clickthroughs of single emails, and they generate 80 percent more sales at 33 percent less cost. Despite such convincing statistics, many small businesses do not engage in email automation. The concept of email… Continue Reading 3 easy steps to your first email drip campaign (that sells on autopilot)

The complete guide to running effective email nurture campaigns

Step aside, expensive marketing tactics. There’s an affordable way to invest in your audience that pays off for your company — and your customers. Join us as we delve into email nurturing. What is email nurturing? Email nurturing engages potential customers with the hope of turning them into loyal customers. When a visitor performs a specific… Continue Reading The complete guide to running effective email nurture campaigns

2019 Summer GIF Guide

One quick way to increase your email marketing results: Add a GIF to your message. GIFs can increase click-through rates by 42 percent and conversion rates by 103 percent, according to data from Marketing Sherpa. (Plus, they’re fun to send and receive!) Unfortunately, it can be expensive to buy creative, high-quality GIFs, and creating your… Continue Reading 2019 Summer GIF Guide