Why You Should Choose HTML5 <article> Over <section> Why You Should Choose HTML5 <article> Over <section> Bruce Lawson 2020-01-07T11:30:00+00:00 2020-01-07T19:36:00+00:00 A few days ago, I was having a chat with some friends, one of whom asked me the difference between and in HTML. This is one of the eternal mysteries of web development, up there… Continue Reading Why You Should Choose HTML5 Over
Over the past decade, marketers have heavily advocated the use of contextual targeting (placing ads where “best-fit” potential customers are likely to browse) to get more visitors aboard and convert them into buyers with a subsequent repeat purchase. But with the advent of web-tracking technology, behavioral targeting has overridden contextual targeting by the margin. In… Continue Reading Behavioral Targeting – An Important Tool in a Marketer’s Arsenal!
Editor’s Note: This will be our last post of 2019! We’ll be taking a brief posting hiatus until the second week of January. Helping your visitors get to the content they’re looking for is one of the most effective ways to increase your visitor engagement, drive sales and conversions, and decrease exit and bounce rates.… Continue Reading CRO Made Easy: How to Improve Your Content
Welcome back to a special winter edition of the experimentation news round up! We all know winter is a time…Read blog postabout:December ’19 Round-up: Winter Holiday Reading List, Experimentation News and more! The post December ’19 Round-up: Winter Holiday Reading List, Experimentation News and more! appeared first on WiderFunnel Conversion Optimization. Powered by WPeMatico
How To Design Profitable Sales Funnels On Mobile How To Design Profitable Sales Funnels On Mobile Suzanne Scacca 2019-12-06T11:00:00+00:00 2019-12-07T19:36:51+00:00 A sales funnel is a set of invisible steps you lay before visitors that takes them from the point of entry to the desired action. There are three stages in a sales funnel: Top of… Continue Reading How To Design Profitable Sales Funnels On Mobile
For businesses to truly flourish in today’s highly competitive market and hit that conversion rate figure they’ve always aimed for; it’s imperative for them to build a scalable experimentation culture. For SEO, content marketing, and paid advertising may dramatically help drive more traffic to a website, but it’s the magic of A/B testing and the… Continue Reading 7 A/B Testing Examples To Bookmark
Last year, ecommerce accounted for 10 percent of retail sales in the U.S., according to Statista. By 2021, it’s expected to rise to nearly 14 percent. More and more, U.S. shoppers are turning to the internet to make their purchases. An optimized ecommerce site is your opportunity to get as much of the market share… Continue Reading A Step-By-Step Guide to Increasing Revenue at Every Stage in Your Buyer Journey
Welcome back to another edition of the Widerfunnel Experimentation News Roundup! These are the headlines that caught our attention over…Read blog postabout:November ’19: Digital Campaigning, Facebook’s Guide for Embracing Experimentation, Breaking Down the Barriers to Innovation, and more! The post November ’19: Digital Campaigning, Facebook’s Guide for Embracing Experimentation, Breaking Down the Barriers to Innovation,… Continue Reading November ’19: Digital Campaigning, Facebook’s Guide for Embracing Experimentation, Breaking Down the Barriers to Innovation, and more!
Meet “Inclusive Components”, A New Printed Book By Heydon Pickering Meet “Inclusive Components”, A New Printed Book By Heydon Pickering Vitaly Friedman 2019-11-07T12:30:00+00:00 2019-11-07T19:35:57+00:00 The web is full of interfaces that leave people out. Of course, it’s not designers’ malicious intent or developers’ lack of empathy that bring us there. It’s just really difficult to… Continue Reading Meet “Inclusive Components”, A New Printed Book By Heydon Pickering
Got a website you’re not entirely happy with? Worse still, your customers aren’t entirely happy with it either. They’re not converting – and they’re not really visiting anymore. Here’s the thing, a poorly designed website can kill your conversions, and your whole company. The importance of a website for any business can’t and shouldn’t be… Continue Reading How to go from “Zero to Hero” with Website Revamp
Editor’s Note: We want to focus on giving you actionable advice for what you can pay attention to, evaluate, and implement quickly to make sure you get the most out of Q4 and the remainder of 2019. Building on the video from our post on our session from the A/B Testing Summit, we wanted to… Continue Reading 5 Reasons You Shouldn’t Be Scared to Try A/B Testing
This is the year of personalization! Just like last year, and… well, it may seem like every year is “the…Read blog postabout:Personalization trends and challenges: are you doing it right? The post Personalization trends and challenges: are you doing it right? appeared first on WiderFunnel Conversion Optimization. Powered by WPeMatico
Design Systems Are About Relationships Design Systems Are About Relationships Ryan DeBeasi 2019-10-07T12:30:59+02:00 2019-10-07T19:34:23+00:00 Design systems can be incredibly helpful. They provide reusable elements and guidelines for building a consistent “look and feel” across products. As a result, users can take what they learned from one product and apply it to another. Similarly, teams can… Continue Reading Design Systems Are About Relationships
You know the drill: You arrive home after a long workday, curl up onto your couch, and turn on Netflix to find a movie or show to lose yourself in. You end up spending what feels like hours browsing and reading various synopses, but still can’t decide what to watch. By now, it’s late, so… Continue Reading Less is More: Why Providing Your Customers with Fewer Options Will Increase Your eCommerce Sales
Author’s Note: We want to focus on giving you actionable advice for things you can pay attention to, evaluate, and implement quickly to make sure you get the most out of the remainder of 2019. First up in this series is our most recent webinar featuring ways for you to use Google Analytics and Crazy… Continue Reading Setting Up Google Analytics and Crazy Egg to Help you Drive More Conversions