Develop Better Talent with Reverse Performance Reviews

Employee performance evaluations are quickly becoming a relic of the past. Studies show that annual reviews are inefficient, ineffective and don’t lead to employee growth. And, let’s face it, nobody—managers or talent—likes to do them. Fortunately, there’s a better way to improve employee productivity and satisfaction within your company. It’s called reverse performance reviews. Reverse…

How Do You Blog Consistently When You Have Very Little Time?

From ProBlogger Expert Ali Luke of Aliventures. Do you ever feel like your blog is yet another responsibility on a very long list? For the vast majority of bloggers, blogging has to fit in around an already full life. Perhaps you’re: Building an online business, which you’re marketing by blogging … but the business takes up…

Can Social Media Influencers Really Draw More Attendees?

For years meeting planners and marketers have solely relied on social media. These event gurus have used both organic and paid content to reach their ideal audience and compel them to attend their events. But social media marketing alone will not always move the needle on your goals. Influencer marketing for your event can bring the reach,…

How to Use SMS Marketing to Boost Your Blog’s Audience

This guest post is by Josh Sayers of Adventure Connections Remember SMS? That old-school way of texting people before the dawn of i-message and Whatsapp? Don’t worry, most people have forgotten all about it too! Did you know that 98% of all text messages are read and, although most people don’t like to admit it,…

Rank Checker Update

Recently rank checker started hanging on some search queries & the button on the SEO Toolbar which launched rank checker stopped working. Both of these issues should now be fixed if you update your Firefox extensions. If ever the toolbar button doesn’t work one can enable the Menu bar in Firefox, then go under the…

Optimizing YouTube For E-commerce In 2017

As broadband Internet becomes more widespread and accessible across the world, the share of video content is rapidly and inevitably growing. The majority of users regard video as the easiest medium to perceive. It is only natural, then, that YouTube, being the best-known video sharing service, is an incredibly important tool for any online marketer.…

5 reasons to give SEO experts a seat at the website planning table

Maybe it’s your company’s yearly planning session, or maybe the meeting is being called because your website is in dire need of a refresh. Whether the goal is to help form a new layout for the website, or to start creating the content calendar for the year, the planning sessions will naturally have product heads,…

Online Reputation Manager Reveals Key ORM Process Details

Go figure… The online reputation management industry has an image problem. So it’s time to pull an Elon Musk and share a blueprint of how to do it right. These are the details you won’t see anywhere in public, not even at conferences. Read the full article at MarketingProfs Powered by WPeMatico

8 Can’t-Miss Off-Page SEO Strategies to Build Your Online Reputation

Posted by ronell-smith Off-page SEO is the act of optimizing your brand’s online and offline footprint through the use of content, relationships, and links to create an optimal experience for prospects and search engine crawl bots. It typically leads to gradual increases in positive brand mentions, search rankings, traffic to your site, and conversions. Sounds…