How to save all your (NSFW) Tumblr content before it’s too late

Welcome to TNW Basics, a collection of tips, tricks, guides, and advice on how to get the most out of your gadgets, apps, and other stuff. Last week, Tumblr announced its ban on porn, starting from December 17th. Since its announcement, the platform has been flagging and removing all adult-rated content from its site — including…

How to Create Quality Instagram Content That Engages Followers

When working on your Instagram marketing strategy, there are many approaches to take. Your first priority should be to increase your followers. You have a myriad of tactics to accomplish this, including the ability to buy Instagram followers. More importantly, however, you should be working on your content. As one of the most popular social…

How to Use Event Tracking in Facebook Analytics: Event Source Groups

Want to better understand how your customers interact with your online channels? Have you considered using Facebook Analytics event source groups to find out? In this article, you’ll learn how to set up event tracking and use event source groups in Facebook Analytics to analyze customer behaviors. What Are Facebook Event Source Groups? An event…

Absolute moo-nit: Look at this really big cow

Friends, gather round. We’d like you to look at this really big cow (OK, steer) named Knickers, who is six feet, three inches tall and currently dwarfing his peers on a farm in Western Australia. Knickers, a seven-year-old Holstein Friesian, who was originally purchased to lead other cattle around, currently holds the unofficial title of…

FB QVC? Facebook tries Live video shopping

Want to run your own home shopping network? Facebook is now testing a Live video feature for merchants that lets them demo and describe their items for viewers. Customers can screenshot something they want to buy and use Messenger to send it to the seller, who can then request payment right through the chat app.…

Three Brand Storytelling Misconceptions That Are Holding You Back

Guest Post by Ekaterina Walter and Jessica Gioglio In the era of the connected digital consumer, brand storytelling needs to undergo a radical shift. For many companies, brand storytelling has become a buzzword, a way to support marketing campaigns or polished commercials. So much so, that we’ve lost our focus on the heart and soul…

Picking the Right Social Media Platforms for Your Business

Small businesses once left all of their marketing to professionals. Money was exchanged, marketers placed ads in newspapers and sent direct copies to a consumer’s mailbox. But in today’s digital world, a lot of small business owners want to take control of one form of marketing: social media. This is the medium in which you…

IGTV Video Previews Now Sharable to Instagram Stories

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the option to preview IGTV videos in Stories and new Pinterest ads tools. Our special guests include Jenn…

Social media in the midterms, e-waste culture, Amazon’s new headquarters: A tech news breakdown — Technically Speaking

In this episode of Technically Speaking with Michael Nuñez, we analyze how Techtober hype feeds into holiday gadget shopping and increasing e-waste culture, unregulated election meddling via social media platforms, and Amazon’s media stunt to find a home for its new HQ2. Read more… More about Amazon, Mashable Video, Social Media, E Waste, and Standalone…