The Top 8 Social Media Conferences to Book in 2018

We’ve already seen countless algorithm updates from the likes of Instagram and Facebook. Yet, as communication trends and preferences continue to evolve, so too will our social platforms. The question is, how do you get ahead of the curve? While reading up on the latest articles and news releases is always recommended, social media conferences…

9 Reasons Instagram Will Overtake Facebook

In 2012, $1 billion seemed like an awful lot to pay for Instagram, given that the photo-sharing network had just 30 million users. But, Facebook was weak on mobile in those pre-IPO days, and the purchase of Instagram allowed an immediate shoring up in that area. Mark Zuckerberg was lauded for his commitment to keeping…

Apple Pay credit card is coming, backed by Goldman Sachs

Apple and Goldman Sachs are planning to offer an Apple Pay-branded credit card and in-store loans to Apple Store customers, the Wall Street Journal reports today. Expected to launch in 2019, the Apple-Goldman deal appears set to extend Apple’s profits from the lucrative financial services business, and mark the end of its credit card offering…Read…

28 helpful Slack communities you should join as a UX designer

Tons of companies are using Slack to organize and facilitate how their employees communicate on a daily basis. Slack has now more than 5 million daily active users and more than 60,000 teams around the world. But whether the company you work for use Slack or not, you can still use the tool to connect and stay…

5 Ways Marketing Teams Can Engage Website Visitors

Your website is the launch pad for your business.  It is where customers go to learn about your values, your products, and what your brand stands for.  You want this first impression to make a lasting impact. But when it comes to marketing, information alone is not enough to strengthen brand awareness.  Customer engagement is…

How to Add Facebook Customer Chat to Your Website

Want a better way to connect with prospects and customers? Did you know that Facebook Messenger makes it easy to embed a live customer chat widget on your site? The Messenger Customer Chat plugin allows you to have a live conversation with site visitors. In this article, you’ll learn how to add a Facebook Messenger…

Kylie Jenner’s Instagram posts are worth millions

Kylie Jenner just dethroned a very famous celebrity to become the highest paid advertiser on Instagram. The 20-year-old social star commands $1 million per branded social post.  Read more… More about Entertainment, Instagram, Mashable Video, Beyonce, and Kylie Jenner Powered by WPeMatico

Instagram adds emoji slider stickers to spice up polls

If you’ve been meaning to ask your friends just how eggplant emoji your new summer cutoffs are, you’re in luck. Today, Instagram is introducing a feature it’s calling the “emoji slider,” a new audience feedback sticker that polls your viewers on a rating scale using any emoji. The updated Instagram app is available now in…

6 Brilliant Facebook Campaigns (& Why They Worked)

If you’re scrambling for a fresh way to approach your next Facebook campaign, you’re not alone. Given the recent changes to the Facebook algorithm, many marketers are stuck scratching their heads when it comes to their future on the platform. “How can I make sure my posts aren’t getting buried?” “Should we totally give up…

7 Ways to Use Social Media to Create Buzz-Worthy Events

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech…

Customer Experience For The Win #FTW

I had the opportunity to keynote UNITE by Satmetrix recently on the topic of experience design for modern customers. Leading up to the event, I joined the team on a podcast to discuss the topic in-depth. I share it with you here in the hopes that it will help you. Capture the heart, mind and…