Why Skills Based Training is a Good Move

Your job is changing. If it’s not changing now, it will change in the very near future. Almost all companies rely on a digital way of branding and commerce, even if they are not inherently digital products. Journalists are not only responsible for writing, but they’re also expected to know the data and optimization behind…

199: A COOL TOOL To Create Professional Facebook Live Videos

A Tool to Create High Quality Live Video on Facebook This episode is presented by The Success Incubator – a brand new event I’m co-hosting this year for ProBlogger readers and online entrepreneurs. The event is happening in Dallas Texas on 24-25 October, and I’m so excited to announce that joining me in presenting at…

Evaluating Your Blog’s First Year: 12 Great Questions to Ask

Firstly … congratulations on making it through your first year. A lot of bloggers don’t get that far. During this evaluation, we’ll take a look at key metrics for your blog, but we’ll also be thinking about what you’ve learned and accomplished over the past year. Don’t get discouraged if the numbers aren’t – yet…

Four Common (But Unprofessional) Speaking Habits You Want to Ditch

Work environments have become less formal and are increasingly more casual. Executives are wearing jeans to work, fridges are stocked with craft beers and many professionals aren’t even working in traditional offices. Combine this with the fact that we’re all spending more time with coworkers than anyone else in our lives, it’s only natural that…

Client Relationships — What to Do When Things Go Wrong (FS220)

If you work with clients directly there’s a very good chance you’re going to have to deal with some shitty situations. Clients asking for late refunds Clients delaying payment for waaaaaaay too long Customers leaving bad reviews on Yelp, Etsy or something like it Clients changing requirements in the middle of a project Client taking…

7 Key Design Elements for a Mobile Landing Page that Converts

This is a guest contribution from Shane Barker. If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can…

Journalist Brooke Hauser On What It Takes To Write a Celebrity Profile

Brooke Hauser has a way with celebrities. You name the star, she’s interviewed them. Jennifer Aniston? Check. Matt Damon? Check. Julia Roberts? Double check. (She’s interviewed her twice.) Allure, Glamour, Marie Claire and Parade are among the numerous publications that have sought Hauser out to take on interviewing and writing about Hollywood’s elite. While it…

198: 6 First Income Streams Recommended for Bloggers

6 Recommendations to Monetize Your Blog In today’s episode I want to talk about making money blogging. More specifically, I want to tackle a question from a reader who has been blogging for a while without monetizing but is wondering which income stream she should try  first. I’ll suggest 6 income streams that I see…

What is the Link between Social Signals and Your Search Ranking?

This is a guest post from Shane Barker We all know that factors like backlinks, keywords, and bounce rates are important search ranking factors. But there’s still a lot of confusion about social signals, and their impact on a website’s ranking. Reputable sources like Moz and Backlinko have reported that social signals are among the top Google…

A Beginner’s Guide to Native Advertising Formats

Nobody likes ads, except maybe the creatives and marketers who make them (and if they were honest we’d probably find that a good number of them would count themselves among the 615 million devices using an adblocker). Ads are annoying, especially the banners and interstitials and video ads that make it impossible for you to…

How to Create a Fail-proof Mastermind Group

We know you’ve heard it before (um, even from us) — you should join a mastermind group, also known as a group of 4-6 people who meet about every two weeks to give each other advice and hold one another accountable to big goals. It’s kind of a no brainer, isn’t it? We all know…

How to Take a Break from Your Blog

Do you ever feel like you need to take a break from your blog but you feel like you’ve created a monster that just needs to keep being fed and fear that stepping away from the blog could mark the beginning of the end for it? If so – you’re not alone. We all need…

55% of Marketers Don’t Know Enough About Native Advertising

It’s projected that $8.8 billion will be spent on native advertising in 2018, but that’s only a tiny fraction of overall ad budgets—a measly 5%. Adweek reports that the biggest hurdle to native advertising is simple: 55% of marketers just don’t know enough about it. What is native advertising? Does it work? How do you…

197: A COOL TOOL for Creating Viral Videos for Facebook in 15 Minutes

A Free Tool to Create Videos For Your Facebook Page This episode is presented by The Success Incubator – a brand new event I’m co-hosting this year for ProBlogger readers and online entrepreneurs. Today I’m announcing 3 great speakers – Pat Flynn, Kim Garst and Andrea Vahl (more details here). Save $50 with the coupon…